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  The below is an article I wrote for the ifa magazine, reproduced with permission If knowledge is power, consumers are now more powerful than...

I was shocked this week to get an email marketing shout out from one of my favourite bloggers, Peter Cook from Thought Leaders. But this isn’t...

The below is an article I wrote for the ifa magazine, reproduced with permission. Most businesses rely on word of mouth and referrals to grow their...

The below is an article I wrote for the ifa magazine, reproduced with permission. Business is more hectic than ever before. Throw some industry challenges...

The below is an article I wrote for the ifa magazine, reproduced with permission. The pressures we’re facing in our industry are hard to ignore and...